The National Lottery has already paid out over £92 billion in prize money and created over 7,000 new millionaires or multi-millionaires since its launch in 1994, including more than a millionaire a day on average last year. Marketing investment over the coming months will showcase how the games differ from each other. Allwyn will gradually introduce changes over the course of the next few years that will strengthen the bond between The National Lottery and consumers, with many more people playing a little, which will lead to more money raised for National Lottery-funded projects. During this time, it has made a huge difference to life in the UK – not just for the millions of prize-winners, but in generating over £48 billion that has been invested in almost 700,000 community, sport, arts and heritage projects.

• The PIPE investment includes participation from a group of international investors, including $50 million from CRHC’s Sponsor entity.
• New initiative will reward National Lottery retailers for selling a winning ticket if the customer agrees to publicity
• The Company and CRHC caution that the foregoing list of factors is not exclusive or exhaustive and not to place undue reliance upon any forward-looking statements, including projections, which speak only as of the date made.
• Allwyn, operator of The National Lottery, is launching a brand new campaign for its Set For Life game
• It will be a journey that will take time – but one that has many incredible milestones along the way, offering us more opportunities to reflect on all the good that comes from it.
• Allwyn prize money allows National Lottery retailer to open his community kitchen three days a week instead of one

Offer

Together with strategic partners Scientific Games and Vodafone, Allwyn will also put emphasis on working with local SMEs throughout its operations, supporting the growth of a world-class British supply chain. The National Lottery of the future will build on a cutting-edge technology platform that will improve player protection over the next 10 years and beyond. So in addition to boosting my bottom line by selling tickets, it also gets more people through the door of my shop. They’ve been able to see first-hand the huge impact it has had on the UK over that time – through making big winners, of course, but also by funding local community projects and national events like the Olympics and Paralympics.

The National Lottery changes operator for first time in 30 Years

As the operator of The National Lottery, we work with our players, retail partners and stakeholders to deliver on our vision for The National Lottery to change lives every day. I love being part of Allwyn because we’re always focused on creating the best possible experience for our participants, retailers, and each other, all with the goal of maximising returns to Good Causes. I feel trusted by teams and stakeholders to make decisions that keep our retailers at the heart of everything we do. Attributed with blending the technical art of the possible with business context, Adrian Joseph OBE is one of the UK’s leading applied data and AI focussed technologists with over 20 years’ experience in AI, big data, cloud, analytics and digital strategy.

Inclusive

• New National Lottery operator Allwyn kicks off day one with big sales team expansion and attention-grabbing new Lotto advertising
• Online users of Allwyn businesses have more than doubled in the past two years, enabling the Company to establish customer relationships and implement cross-selling initiatives that it expects to create greater value and benefit from low churn rates and customer acquisition costs.
• Attributed with blending the technical art of the possible with business context, Adrian Joseph OBE is one of the UK’s leading applied data and AI focussed technologists with over 20 years’ experience in AI, big data, cloud, analytics and digital strategy.
• We believe that Allwyn is the right company, in the right industry, at the right time and with the right leadership team.
• So in addition to boosting my bottom line by selling tickets, it also gets more people through the door of my shop.
• And Allwyn’s plans for a modernised National Lottery will help fund so many good causes in the long term, supporting us as we make the magic of The National Lottery even greater than before.”

It’s also a really exciting time to be here as we’re constantly thinking of new ways to innovate and work together to make a bigger impact. As a Senior People Advisor, I bring our values to life by building trust through transparency and support. My team is Allwin Casino made up of subject matter experts, and we’re always looking for innovative ways to solve problems in a fast-paced environment. They guide how we work, how we support each other, and how we build a National Lottery that truly reflects and serves everyone. At Allwyn, we are dedicated to changing lives and growing the National Lottery responsibly, championing its positive impact on people, places, and the planet.

Allwyn UK confirms appointment of Robert Chvátal as Interim CEO

National Lottery operator, Allwyn, has announced the appointment of Adrian Joseph OBE as Independent Non-Executive Director, effective 1 June 2024. With a career in retail spanning almost three decades, Alison joins Allwyn from Acosta Europe Allwyn begins next phase of retail investment with new National Lottery PPOS rollout trial Allwyn, operator of The National Lottery, has debuted ‘Paris 2024’ with its creative partner, Leo Burnett UK, in collaboration with media agency, Hearts & Science Allwyn confirms appointment of independent non-executive directors to support transition to Fourth Licence Allwyn’s largest terminal install project since becoming operator of The National Lottery in February.

Allwyn celebrates 25 independent National Lottery retailers who ‘Share the Win’ with £158,000 in prizes

Victoria McKenzie-Gould brings experience of working across complex stakeholder environments, including during her time as a Special Adviser to Prime Minister Tony Blair. Chris is accountable for leading all aspects of lottery business operations (retail and digital) for Allwyn in the Fourth Licence, as well as overseeing the delivery of Allwyn’s transformation programme. Some of the changes we make will be noticed by players, but many of the changes will take place in the background, including technology and new terminals in shops to enable us to fully deliver on our plans. We have a strong focus on modernising The National Lottery over the course of the 10-year licence, with significant investment in technology and data to deliver better player experiences, better player protection and a more up-to-date operating platform. We will attract new players, and bring back those who have stopped playing, by ensuring our games, marketing and player experience feel relevant to today’s consumers and recapture the magic of The National Lottery. To provide more games, more players, more entertainment, more winners, and more money for National Lottery-funded projects.

Allwyn to operate UK National Lottery from February 2024

This is the first time that responsibility for operating The National Lottery has changed hands in its 30-year history. LONDON, UK – 1 February 2024 marks the start of the Fourth National Lottery Licence and the handover to Allwyn as the operator of The National Lottery. Andria will lead Allwyn as it prepares to become the operator of The National Lottery in February 2024. Allwyn UK appoints Andria Vidler as UK CEO, leading the incoming operator of The National Lottery Allwyn announces new leadership team to spearhead delivery of The National Lottery
Vodafone and Allwyn partner on digital upgrade for next National Lottery Licence Allwyn prize money allows National Lottery retailer to open his community kitchen three days a week instead of one 1 February 2024 marks the start of the Fourth National Lottery Licence and the handover to Allwyn as the operator of The National Lottery Allwyn, operator of The National Lottery, is launching a brand new campaign for its Set For Life game The new Fourth Lottery Licence model means that the incentives for the operator and Good Causes are closely aligned. As we develop our technology over the course of the Fourth Licence, we will be harnessing data and machine learning to identify problematic behaviour and proactively prevent harm.
Sharon Doherty and Victoria McKenzie-Gould lend strong digital transformation and consumer backgrounds to Allwyn team tasked with revamping The National Lottery. Allwyn finds winning formula with new digitally-led National Lottery retailer training as users top 7,000 Allwyn highlights player support for Team GB and ParalympicsGB on a National Lottery product for the first time Unmissable UK-wide search will recognise and reward National Lottery retailers for the important role they play on the high street and in their communities Winners crowned after UK-wide campaign calling on the public to nominate National Lottery retailers who go above and beyond for their community Allwyn, incoming licensee for the Fourth National Lottery Licence, set out some next steps for National Lottery retailers.